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From Lincoln to Abbey Road – an outdoor media trip
11 February 2013
In Media Week, John Carroll takes a look at some of 2013’s milestone events, ranging from the London Underground’s 150th anniversary to the launch of POSTAR’s new out of home research.
Can viral make my media plan sick?
28 June 2012
There are some strategies to employ and questions to consider if you think you've got content that can go viral, writes Tara Beard-Knowland, director, Ipsos ASI in Brand Republic.
Personalised online radio is hitting the Big Time
15 June 2012
John Carroll, director, Ipsos MediaCT takes a quick look in MediaWeek at what Tesco's purchase of Peter Gabriel's We7 online radio station means for personalised online radio and traditional radio.
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